Creativity is the ability to make or create something new, a new way to solve a problem. Creativity is the most important and basic human capability and the most fundamental factor in creating value, which plays a vital role in all dimensions and aspects of life. All sciences, products, technologies, industries, inventions, inventions, arts, literature, music, architecture and in general the basis of all kinds of civilizations from the beginning until now and all human achievements are various manifestations of creativity and innovation.
In this regard, the creativity workshop was organized by the Innovation and Business Development Vice President of Mammut Digital Company by Ms. Mohammadi, Head of the Innovation Unit. The purpose of holding this meeting was to transfer innovation experiences, exercises for thinking outside the framework and developing the innovation ecosystem. Concentration, competitiveness and innovation were important advantages of this workshop.






